Flip Video?

It's the Flip: a tiny, stripped-down video recorder the size of a digital camera (but you hold it vertically). And in the year since its invention, it has taken 13 percent of the camcorder market, according to its maker, Pure Digital. The latest model, called the Flip Ultra, had its debut six months ago with slightly improved video quality, greater capacity, a tripod mount and better looks (available in white, black, orange, pink and green). It's been the best-selling camcorder on Amazon.com since the day of its debut.

David Pogue